00757nam a22002537a 4500 12593 KE 20260120094816.0 260120t20172017nyu|||||||||||||| ||eng|| 9780316314046 KE 23 658.8 Kim, W. Chan Author BLUE OCEAN SHIFT BEYOND COMPETING : PROVEN STEPS TO INSPIRE CONFIDENCE AND SEIZE NEW GROWTH W. Chan Kim, Renée Mauborgne. First edtion New York Hachette Books [2017] xi, 322 pages illustrations 24 cm rdacontent text rdamedia unmediated rdacarrier volume New products. Market segmentation. ddc BOK 0 12593 12593 0 0 ddc 1 0 KEM KEM 2026-01-20 0 658.8 1000013848 2026-01-20 09:51:31 2026-01-20 BOK