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  <titleInfo>
    <title>Transform</title>
    <subTitle>How Leading Companies Are Winning with Disruptive Social Media</subTitle>
  </titleInfo>
  <name type="personal">
    <namePart>Morace Christopher</namePart>
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    <role>
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  <name type="personal">
    <namePart>Leslie, Sara Gaviser</namePart>
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  <originInfo>
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    <dateIssued encoding="marc">2014</dateIssued>
    <copyrightDate encoding="marc">2014</copyrightDate>
    <issuance>monographic</issuance>
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  <language>
    <languageTerm authority="iso639-2b" type="code">eng</languageTerm>
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  <language>
    <languageTerm authority="iso639-2b" type="code">ENG</languageTerm>
  </language>
  <physicalDescription>
    <form authority="marcform">print</form>
    <extent>240 pages ; 24 cm</extent>
  </physicalDescription>
  <abstract>Morace outlines the strategic steps every leader must take in order to compete in today's constantly shifting business landscape.</abstract>
  <targetAudience authority="marctarget">adult</targetAudience>
  <note type="statement of responsibility">CHRISTOPHER MORACE, SARA GAVISER LESLIE</note>
  <note>Includes bibliographical references and index</note>
  <subject authority="lcsh">
    <topic>Social media</topic>
    <topic>Marketing</topic>
  </subject>
  <subject authority="lcsh">
    <topic>Internet marketing</topic>
  </subject>
  <subject authority="lcsh">
    <topic>Social media</topic>
    <topic>Management</topic>
  </subject>
  <identifier type="isbn">9780071826594</identifier>
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