TY - BOOK AU - Morace Christopher AU - Leslie,Sara Gaviser TI - Transform: How Leading Companies Are Winning with Disruptive Social Media SN - 9780071826594 PY - 2014/// CY - New York PB - McGraw-Hill Education KW - Social media KW - Marketing KW - Internet marketing KW - Management N1 - Includes bibliographical references and index N2 - Morace outlines the strategic steps every leader must take in order to compete in today's constantly shifting business landscape ER -