Strategic management of technology and innovation 
Robert A. Burgelman, Modesto A. Maidique, Steven C. Wheelwright.  
 - 3rd ed. 
 - Boston  McGraw-Hill/Irwin  c2001.  
 - xiii, 990 p.  ill.  26 cm. 
<br/><br/>Includes bibliographical references and indexes.  
<br/><br/><label>ISBN: </label>0072312831 
<br/><br/><label>Subjects--Topical Terms: </label><br/>High technology industries--Management.<br/>New products--Management.<br/>Technological innovations--Management.