Marketing Asian places attracting investment, industry, and tourism to cities, states, and nations Philip Kotler ... [et al.]. - Singapore New York Wiley & Sons (Asia) ; Wiley 2002. - xiii,443 p. ill.,maps 24cm.

Includes bibliographical references and index.

0471479136 (cloth : alk. paper)


Industrial promotion--Asia.
Investments, Foreign--Asia.
Place marketing--Asia.
Tourism--Asia.