Introductory economics for business and management.  

 - London  McGraw-Hill Publishing Company  2000.  
 - 354 s. 
<br/><br/>Introduction -- economics and business; business objectives; demand; advertising; production; costs; markets and competition; pricing; growth; international business; economics; conclusion.  
<br/><br/> Designed as an introductory text for those new to economics, this work demonstrates the contributions made by economics to organisations. It illustrates how economic factors impact on other business functions such as marketing, IT, purchasing and pers onnel. 
<br/><br/><label>ISBN: </label>0077095618 9780077095611 
<br/><br/><label>Subjects--Topical Terms: </label><br/>¢konomi.<br/>Lµreb²ger.<br/>Management.