Consumer behavior  an applied approach 
Nessim Hanna, Richard Wozniak.  
 - Upper Saddle River, NJ  Prentice Hall  2001.  
 - xxi, 586 p.  ill. (some col.), col. map  26 cm. 
<br/><br/>Includes bibliographical references and indexes.  
<br/><br/><label>ISBN: </label>0130895024 0201471507 9780130895028 9780201471502 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer behavior--United States.<br/>Verbraucherverhalten.<br/>Consumentengedrag.
<br/><br/><label>LC Class. No.: </label>HF5415.33.U6  / H36 2001