World marketing;  a multinational approach 
[by] John K. Ryans, Jr. [and] James C. Baker.  
 - New York,  Wiley  [1967]  
 - xi, 391 p  illus., maps  24 cm. 
<br/><br/>Includes bibliographies.  
<br/><br/><label>Subjects--Topical Terms: </label><br/>International business enterprises.<br/>Market surveys.
<br/><br/><label>LC Class. No.: </label>HD69.I7  / R9