Marketing information products and services  a primer for librarians and information professionals 
editors, Abhinandan K. Jain ... [et al.].  
 - New Delhi ;  New York  Tata McGraw-Hill Pub. Co.  c1999.  
 - xix, 462 p.  24 cm. 
<br/><br/> "International Development Research Centre."  
<br/><br/>Includes bibliographical references.  
<br/><br/> Contributed articles presented at a workshop held in 1994.  
<br/><br/><label>ISBN: </label>0889368171 (cover) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Information services--Public relations--India.<br/>Information services--Marketing.--India<br/>Libraries--Public relations--India.<br/>Marketing research.
<br/><br/><label>LC Class. No.: </label>Z716.3  / .M292 1999