The economics of advertising.  

 - Amsterdam,  North-Holland Pub. Co.  1972.  
 - xiii, 312 p  23 cm. 
 - Contributions to economic analysis  80. .
<br/><br/>Bibliography: p. 291-301.  
<br/><br/><label>ISBN: </label>0444103902 0720431808 9780444103901 9780720431803 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising.<br/>Publicitâe--Aspect âeconomique.<br/>Publicitâe.
<br/><br/><label>LC Class. No.: </label>HF5821  / .S413 HB51  / .F52 no. 80