TY  - BOOK
TI  - BLUE OCEAN SHIFT: BEYOND COMPETING : PROVEN STEPS TO INSPIRE CONFIDENCE AND SEIZE NEW GROWTH
SN  - 9781509832163
PY  - 2017///
CY  - New York
PB  - HACHETTE BOOKS
KW  - New products
KW  - Market segmentation
N1  - Includes index
ER  -