TY  - BOOK
TI  - To sell is human: the surprising truth about persuading, convincing, and influencing others 
SN  - 9781786891716
U1  - 158.2 
PY  - 2014///
CY  - Edinburgh
PB  - Canongate
KW  - Influence (Psychology)
KW  - Persuasion (Psychology)
ER  -