00712nam a2200229Ia 4500001001100000005001700011008000900028020001800037040002300055090001800078245005900096264004000155300002600195336002100221337002500242650002800267650002300295650002100318650003900339999001500378952008900393000002428020251012174707.0  210818  a9789814867009  aEPUbengcEPUerda00a381bGHO 201710aTap :bUnlocking the mobile economy /cAnindya Ghose.  1aCambridge, MA :bMIT Press,c[2017]  aix, 230 pages ;c24cm  atext2rdacontent  aunmediated2rdamedia 0aCell phone advertising. 0aConsumer behavior. 0aMobile commerce. 0aWorld wide webxSecurity measures.  c8876d8876  00104070aKEMbKEMd2021-08-25l0p0000010752r2025-10-12 08:36:35w2025-10-12yOS