Fanocracy :  turning fans into customers and customers into fans / 
David Meerman Scott & Reiko Scott ; foreword by Tony Robbins.  
 - 284 pages;  21cm. 
<br/><br/><label>ISBN: </label>9780593084007 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Customer relations--Management.<br/>Relationship marketing.
<br/><br/><label>Dewey Class. No.: </label>658.8