Persuasion :  convincing others when facts no longer seem to matter / 
Lee Hartley Carter.  
 - 259 pages :  illustrations ;  24 cm 
<br/><br/><label>ISBN: </label>9780143133476 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Persuasion (Psychology)<br/>Public relations.
<br/><br/><label>Dewey Class. No.: </label>153.8