| 000 | 00670nam a2200193Ia 4500 | ||
|---|---|---|---|
| 001 | 0000000107 | ||
| 005 | 20251012174359.0 | ||
| 008 | 000204s2001 njua b 001 0 eng | ||
| 020 | _a0130276618 | ||
| 050 | 0 | 0 |
_aHF5415.135 _b.K47 2001 |
| 090 | 0 | 0 |
_a658.802 _bKER _c2001 |
| 245 | 1 | 0 |
_aStrategic marketing problems _bcases and comments _cRoger A. Kerin, Robert A. Peterson. |
| 250 | _a9th ed. | ||
| 260 |
_aUpper Saddle River, N.J. _bPrentice Hall _cc2001. |
||
| 300 |
_axiii, 729 p. _bill. _c29 cm. |
||
| 504 | _aIncludes bibliographical references and indexes. | ||
| 650 | 0 |
_aMarketing _xDecision making _vCase studies. |
|
| 650 | 0 |
_aMarketing _xManagement _vCase studies. |
|
| 999 |
_c2309 _d2309 |
||