000 00937nam a2200193Ia 4500
001 0000002466
005 20251012174426.0
008 111215s2000 enk 000 0 eng d
020 _a0077095618
020 _a9780077095611
245 1 0 _aIntroductory economics for business and management.
260 _aLondon
_bMcGraw-Hill Publishing Company
_c2000.
300 _a354 s.
505 0 _aIntroduction -- economics and business; business objectives; demand; advertising; production; costs; markets and competition; pricing; growth; international business; economics; conclusion.
520 8 _aDesigned as an introductory text for those new to economics, this work demonstrates the contributions made by economics to organisations. It illustrates how economic factors impact on other business functions such as marketing, IT, purchasing and pers onnel.
650 4 _a¢konomi.
650 4 _aLµreb²ger.
650 4 _aManagement.
999 _c3184
_d3184