| 000 | 00653nam a2200181Ia 4500 | ||
|---|---|---|---|
| 001 | 0000005897 | ||
| 005 | 20251012174445.0 | ||
| 008 | 700915s1970 ohua b 001 0 eng | ||
| 050 | 0 | 0 |
_aHF5415 _b.W313 1970 |
| 090 | 0 | 0 | _a658.8/008 |
| 245 | 1 | 0 |
_aMarketing management viewpoints; _bcommentary and readings _c[by] S. George Walters, Morris L. Sweet [and] Max D. Snider. |
| 250 | _a2d ed. | ||
| 260 |
_aCincinnati, _bSouth-western Pub. Co. _c[1970] |
||
| 300 |
_aviii, 536 p _billus _c24 cm. |
||
| 500 | _aFirst published in 1962 under title: Readings in marketing. | ||
| 504 | _aIncludes bibliographical references. | ||
| 650 | 0 |
_aMarketing _xManagement. |
|
| 999 |
_c3846 _d3846 |
||