000 00694nam a2200253Ia 4500
001 0000008140
005 20251012174502.0
008 110829s1984 enk 000 u eng d
020 _a0135579279 (ib.)
020 _a0135580242 (h.)
020 _a9780135579275 (ib.)
020 _a9780135580240 (h.)
245 1 0 _aMarketing management :
_banalysis, planning, and control
_cPhilip Kotler
250 _a5th ed.
260 _aLondon
_bPrentice-Hall
_c1984
300 _aXXI, 794 s
_bill.
653 _aanalyse
653 _ajuss/²konomi
653 _aledelse
653 _amarkedsf²ring
653 _amarkedsf²ringsledelse
653 _amarkedskontroll
653 _aplanlegging
999 _c4511
_d4511