| 000 | 00692nam a2200205Ia 4500 | ||
|---|---|---|---|
| 001 | 0000000737 | ||
| 005 | 20251012174610.0 | ||
| 008 | 971202s1998 ilua b 001 0 eng | ||
| 020 | _a0844234389 | ||
| 050 | 0 | 0 |
_aHF5770 _b.M46 1998 |
| 090 | 0 | 0 |
_a658.8 _bMEY _c1998 |
| 245 | 1 | 4 |
_aThe marketer's guide to successful package design _cHerbert M. Meyers, Murray J. Lubliner. |
| 260 |
_aLincolnwood (Chicago), Ill. _bNTC Business Books _cc1998. |
||
| 300 |
_axvii, 281 p. _bill. _c26 cm. |
||
| 500 | _a"American Marketing Association." | ||
| 504 | _aIncludes bibliographical references (p. 269-272) and index. | ||
| 650 | 0 | _aMarketing. | |
| 650 | 0 | _aPackaging. | |
| 650 | 0 |
_aPackaging _xDesign. |
|
| 999 |
_c6931 _d6931 |
||