000			00608nam a2200157Ia 4500
001			0000023655
005			20251012174652.0
020			_a9781118779484 (cloth)
090	0	0	_a658.872 _bFRE _c2013
245	1	0	_aInnovating analytics _bword of mouth index--use the next generation of net promoter to increase sales and drive results _cLarry Freed.
260			_aHoboken, New Jersey _bWiley, _c2013.
300			_av, 282 pages _billustrations _c24 cm
500			_aIncludes bibliographical references ( pages 268-272) and index.
650		0	_aMarketing research _xStatistical methods.
650	0	0	_aConsumer satisfaction.
999			_c8434 _d8434