| 000 | 00669nam a2200229Ia 4500 | ||
|---|---|---|---|
| 001 | 0000023997 | ||
| 005 | 20251012174701.0 | ||
| 008 | 181109 | ||
| 020 | _a9781422187173 (hbk.) | ||
| 090 | 0 | 0 |
_a658.802 _bDAW _c2013 |
| 245 | 1 | 0 |
_aTilt _bshifting your strategy from products to customers _cNiraj Dawar. |
| 264 | 1 |
_aBoston, Massachusetts : _bHarvard Business Review Press, _c2013. |
|
| 264 | 4 | _c©2013 | |
| 300 |
_aix, 228 pages _c24 cm |
||
| 336 |
_atext _2rdacontent |
||
| 337 |
_aunmediated _2rdamedia |
||
| 338 |
_avolume _2rdacarrier |
||
| 504 | _aIncludes index. | ||
| 650 | 1 | 0 | _aCustomer relations. |
| 650 | 2 | 0 | _aConsumer behavior. |
| 650 | 2 | 0 | _aMarketing research. |
| 999 |
_c8683 _d8683 |
||