000 00611nam a2200217Ia 4500
001 0000024280
005 20251012174707.0
008 210818
020 _a9789814867009
040 _aEPU
_beng
_cEPU
_erda
090 0 0 _a381
_bGHO 2017
245 1 0 _aTap :
_bUnlocking the mobile economy /
_cAnindya Ghose.
264 1 _aCambridge, MA :
_bMIT Press,
_c[2017]
300 _aix, 230 pages ;
_c24cm
336 _atext
_2rdacontent
337 _aunmediated
_2rdamedia
650 0 _aCell phone advertising.
650 0 _aConsumer behavior.
650 0 _aMobile commerce.
650 0 _aWorld wide web
_xSecurity measures.
999 _c8876
_d8876