Marketing Asian places attracting investment, industry, and tourism to cities, states, and nations
Marketing Asian places attracting investment, industry, and tourism to cities, states, and nations
Philip Kotler ... [et al.].
- Singapore New York Wiley & Sons (Asia) ; Wiley 2002.
- xiii,443 p. ill.,maps 24cm.
Includes bibliographical references and index.
0471479136 (cloth : alk. paper)
Industrial promotion--Asia.
Investments, Foreign--Asia.
Place marketing--Asia.
Tourism--Asia.
Includes bibliographical references and index.
0471479136 (cloth : alk. paper)
Industrial promotion--Asia.
Investments, Foreign--Asia.
Place marketing--Asia.
Tourism--Asia.