The freedom economy gaining the M-commerce edge in the era of the wireless Internet
The freedom economy gaining the M-commerce edge in the era of the wireless Internet
Peter Keen, Ron Mackintosh.
- Berkeley, Calif., U.S.A. Osborne/McGraw-Hill c2001.
- xii, 259 p. 24 cm.
Includes bibliographical references (p. [239]-246) and index.
0072133678
Business enterprises--Technological innovations.
Customer relations.
Electronic commerce.
Internet marketing.
Mobile communication systems.
Technological innovations--Economic aspects.
Wireless Internet.
HF5548.32 / .K428 2001
Includes bibliographical references (p. [239]-246) and index.
0072133678
Business enterprises--Technological innovations.
Customer relations.
Electronic commerce.
Internet marketing.
Mobile communication systems.
Technological innovations--Economic aspects.
Wireless Internet.
HF5548.32 / .K428 2001