The mass media, public opinion, and public policy analysis [electronic resource] linkage explorations
The mass media, public opinion, and public policy analysis linkage explorations [electronic resource]
James C. Strouse.
- Columbus, Ohio C.E. Merrill Pub. Co. [1975]
- vii, 279 p. ill. 23 cm.
Includes bibliographical references and index.
Introduction -- Linkage models, public opinion, and media effect -- Professional public relations and political power -- Causal factors and media influence in voters' choice -- Presidential manipulation and reporters' bias : the eternal conflict -- Th e Watergate scandal : the opinion-policy process exposed -- Blacks and the mass media -- The media and society : theories of media effects -- The mass media and political change : an empirical test -- The wired nation : social and political implications -- Some concluding thoughts and new research avenues.
Mass media.
Public opinion.
Social policy.
Mâedias.
Opinion publique.
Politique sociale.
HM261 / .S824
Includes bibliographical references and index.
Introduction -- Linkage models, public opinion, and media effect -- Professional public relations and political power -- Causal factors and media influence in voters' choice -- Presidential manipulation and reporters' bias : the eternal conflict -- Th e Watergate scandal : the opinion-policy process exposed -- Blacks and the mass media -- The media and society : theories of media effects -- The mass media and political change : an empirical test -- The wired nation : social and political implications -- Some concluding thoughts and new research avenues.
Mass media.
Public opinion.
Social policy.
Mâedias.
Opinion publique.
Politique sociale.
HM261 / .S824