REVERSE INNOVATION CREATE FAR FROM HOME, WIN EVERYWHERE
REVERSE INNOVATION CREATE FAR FROM HOME, WIN EVERYWHERE
Vijay Govindarajan, Chris Trimble
- xv, 229 pages 24 cm
9781422157640
International business enterprises--Management--Case studies
Technological innovations--Management -- Case studies
9781422157640
International business enterprises--Management--Case studies
Technological innovations--Management -- Case studies