BLUE OCEAN SHIFT BEYOND COMPETING : PROVEN STEPS TO INSPIRE CONFIDENCE AND SEIZE NEW GROWTH
BLUE OCEAN SHIFT BEYOND COMPETING : PROVEN STEPS TO INSPIRE CONFIDENCE AND SEIZE NEW GROWTH
W. CHAN KIM, RENEE MAUBORGNE
- 1st edition
- xi, 322 pages 24 cm
Includes index
9781509832163 RM119.90
New products
Market segmentation
Includes index
9781509832163 RM119.90
New products
Market segmentation