Format biasa Format MARC Format ISBD

Marketing management an Asian perspective Philip Kotler ... [et al.]. - 4th ed. - Singapore ; New York Prentice Hall 2006. - xxxiii, 830 p. col. ill. ; 28 cm.

Includes bibliographical references and indexes.

ISBN: 0131982621 9780131982628

Subjects--Topical Terms:
Marketing--Management
Marketing--Management--Asia