Marketing management (No. rekod 181)

MARC details
000 -LEADER
fixed length control field	00624nam a2200193Ia 4500
001 - CONTROL NUMBER
control field	0000001475
005 - DATE AND TIME OF LATEST TRANSACTION
control field	20251012174252.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	080627s2003 si a b 001 0 eng c
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	0131982621
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	9780131982628
090 00 - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR)	658.800
Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN)	MAR
--	2003
245 00 - TITLE STATEMENT
Title	Marketing management
Remainder of title	an Asian perspective
Statement of responsibility, etc.	Philip Kotler ... [et al.].
250 ## - EDITION STATEMENT
Edition statement	4th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc.	Singapore ;
--	New York
Name of publisher, distributor, etc.	Prentice Hall
Date of publication, distribution, etc.	2006.
300 ## - PHYSICAL DESCRIPTION
Extent	xxxiii, 830 p.
Other physical details	col. ill. ;
Dimensions	28 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note	Includes bibliographical references and indexes.
650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Marketing
General subdivision	Management
650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Marketing
Geographic subdivision	Asia
General subdivision	Management

Koleksi
Withdrawn status	Lost status	Damaged status	Not for loan	Home library	Current library	Date acquired	Total checkouts	Barcode	Date last seen	Price effective from	Koha item type
				Perpustakaan Ekonomi	Perpustakaan Ekonomi	07/12/2012		0000001340	12/10/2025	12/10/2025	Rak Terbuka