Analysis for marketing planning (No. rekod 2272)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00584nam a2200181Ia 4500 |
| 001 - CONTROL NUMBER | |
| control field | 0000000062 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20251012174358.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 010214s2002 maua b 001 0 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0070275475 (alk. paper) |
| 043 ## - GEOGRAPHIC AREA CODE | |
| Geographic area code | n-us--- |
| 090 00 - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) | |
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) | 658.802 |
| Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) | LEH |
| -- | 2002 |
| 245 10 - TITLE STATEMENT | |
| Title | Analysis for marketing planning |
| Statement of responsibility, etc. | Donald R. Lehmann, Russell S. Winer. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 5th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Boston, Mass. |
| Name of publisher, distributor, etc. | McGraw-Hill Irwin |
| Date of publication, distribution, etc. | c2002. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xii,256 p. |
| Other physical details | ill. |
| Dimensions | 23cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographical references and index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| Geographic subdivision | United States |
| General subdivision | Management. |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Total checkouts | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Perpustakaan Ekonomi | Perpustakaan Ekonomi | 07/12/2012 | 0000000058 | 12/10/2025 | 12/10/2025 | Rak Terbuka |